What Makes LEGO LEGO?: An Interview with Jonathan Rey Lee (Part Three) — Pop Junctions
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Review of Lego Studies: Examining the Building Blocks of a Transmedial Phenomenon - Serious Play Pro
How Transmedia Made LEGO the Most Powerful Brand in the World | Animation World Network
How Transmedia Made LEGO the Most Powerful Brand in the World | Animation World Network
Mind-blowing music machine created with Lego | WIRED UK
Cultural Studies of LEGO: More Than Just Bricks | SpringerLink
How Transmedia Made LEGO the Most Powerful Brand in the World | Animation World Network
Story Toys: Transmedia Play in LEGO Star Wars | SpringerLink
The best Lego accessories for iPhones
Lego Friends: It's Lego But, You Know, for Girls | WIRED
112 – Lego (Transmedia Storytelling Case Study) - YouTube
What Makes LEGO LEGO?: An Interview with Jonathan Rey Lee (Part Two) — Pop Junctions
B/NDL Studios - storytelling agency on Twitter: "Star Wars, The Blair Witch, LEGO are using Transmedia Storytelling that turned its brand into profitable movie and multimedia entertainment franchise. So, what is the
LEGO NINJAGO Visual Dictionary, New Edition: With Exclusive Teen Wu Minifigure: Kaplan, Arie, Dolan, Hannah: 9781465485014: Amazon.com: Books
The Lego Movies: The Building Blocks of Transbranding – Transmedia Blueprint
Lego: When video games bridge between play and cinema « G|A|M|E
How Transmedia Made LEGO the Most Powerful Brand in the World | Animation World Network
La narrativa transmedia en LEGO | Distopía
How Transmedia Made LEGO the Most Powerful Brand in the World | Animation World Network
LEGO - Transmedia by Tara Prosser
Global transmedia & the everyday: LEGO case study | Seth Giddings's ePortfolio
The Lego Movies: The Building Blocks of Transbranding – Transmedia Blueprint
Back to the Shire: Lego Dimensions and Intertextual Transmedia Play
Narrativa transmedia: lego by Maria Camila Giraldo
